TCBY contest offers free fro-yo: Video competition serves up one-year supply to winner

By Shelisa Melendez

The Country’s Best Yogurt is celebrating its 30th birthday with a YouTube video contest.

For three decades, the company has prided itself in serving low-fat frozen yogurt, or fro-yo and toppings, ultimately providing customers with a healthier frozen treat.

“Their toppings are really fresh and they have a lot of fruit … It’s more appealing if you’re looking for a low-calorie treat,” Lauren Brown, merchandising, apparel and textiles senior said.

Celebrating 30 years of serving “The Country’s Best Yogurt,” the company is currently accepting video submissions for its “What does TCBY mean to you” YouTube contest. Each video submission must be no longer than 30 seconds and will be judged based on creativity, presentation and the ability to answer the question, “What does TCBY mean to you?”

Interested contestants are encouraged to be as creative and unique as possible with submissions through songs, dance, mini movies or poetry. The grand prize winner will receive one year of free fro-yo, which is equal to $30 worth of fro-yo a month or $360 worth for one year.

TCBY encourages college students to participate in their birthday contest and is especially interested in which university will have the most contest entries. Students are challenged to be outgoing and creative in the 30 seconds allotted.

“I would (enter the contest) because I am an extravert and enjoy publicity,” Stephen Hofmeister, a MAT senior said.

According to a TCBY press release, TCBY will offer a new flavor of Red Velvet cake soft serve fro-yo to kick off the anniversary.

The new Red Velvet cake flavor is 98 percent fat-free and offers the same probiotics as other TCBY flavors, such as Vitamins A and D, dietary fiber, protein and calcium.

All contest entries with link to YouTube video are due by Feb. 28. Judging will take place from March 1-5 and the winner will be announced March 15.

Visit for more information.